Google Updates Search Snippets For Product Review Pages
Google updates search results for product review pages by listing an item’s pros and cons in the search snippet.
In addition, there’s structured data to go along with this update, but it’s not 100% mandatory to qualify for the new snippets.
While the new pros and cons structured data is recommended, Google says it will try to pull the information into the snippets automatically.
Here’s what’s changing and how to manually add the structured data to your product review pages.
New Search Snippets For Product Review Pages
Google is displaying more detailed snippets for product review pages with new lines of text listing pros and cons.