Digital Marketing

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Promotion made its Sense

Digital marketing refers to any online marketing efforts or assets. Email marketing, pay-per-click advertising, social media marketing and even blogging are all great examples of digital marketing—they help introduce people to your company and convince them to buy.

Assets

The digital Media Assets are Your website and ,Branded assets (logos, icons, acronyms, etc). Video content (video ads, product demos, etc), Images (infographics, product shots, company photos, etc), Written content (blog posts, eBooks, product descriptions, testimonials, etc), Online products or tools (SaaS, calculators, interactive content, etc), Reviews & Social media pages

Search Engine Optimization (SEO)

The process of improving the quality and quantity of website traffic to a website or a web page from search engines.SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Using right Keywords is necessary for effective SEO.

Video Marketing

Social video marketing is a component of an integrated marketing communications plan designed to increase audience engagement through social activity around a given video..Youtube,Facebook video and other platforms we assist you to promote your business through Video content as it found the the best effective way of marketing.

Content Marketing

Content is king," We can say. "Content is everything," . From finding the right team and coming up with ideas that'll resonate with your audience to successfully promoting your content and scaling your content efforts up over time, Rich content will get best result.

Affiliate Marketing

Affiliate marketing is essentially paying someone else (a person or a business) to promote your products and services on their website.

Social Media Marketing

Like SEO, social media marketing is the free, organic way to use social media platforms like Facebook or Twitter to market your business. And, just like SEO, its organic and it will take time to get best result but at cheap rate and genuine result.

Email Newsletter

Basically, an email newsletter is a type of email sent out by companies or individuals to a subscriber list.Newsletters are an essential part of the email marketing strategy, as they allow businesses to nurture their contacts by establishing themselves as key players in their industry, sharing insights and highlighting new products that will drive traffic to the website.

Paid Marketing

Paid marketing, also known as digital advertising, refers to any strategy in which a brand targets potential customers based on their interests. Paid markeing include paid search (PPC Base), Banner Advertising, Paid listing etc.

Offline Methods

Apart from marketing online we also engage in Offline adverrtising methods including Newspaper and magazine advertising and Brochures.

Digital Marketing is a continuous process to list and establish brand identity and establish in a long term concept.Video marketing enhance the loyalty and hassle free marketing of your products and services.

Target Analysis
Budget Friendly
Flexible Tools

Data management is key to audience targeting
Start with the individual target, including demographics, online behavior, purchase history, repeat purchases and loyalty.
psychographics—values, affinities and motivations—as a more accurate targeting goal than demographics.
Audience targeting strategies from the experts
1. Expand reach with Google’s In-Market Audiences
2. Use Facebook custom audiences and retargeting
3.Other Social Media

Overall, most companies spend between 7-10 percent of their overall company revenue on marketing. This is a general rule of thumb that you can follow to ensure that you're spending enough but not too much. Ensure to go digital mainly as in this period it will give better result than offline marketing methods.

Key Points
1. Keyword analysis and budgeting with better keywords when concentarting on PPC
2. Concentrate on core areas for Paid advertising and distribute content all other areas where free is allowed effort is the only asset needed for that.
3.Other Social Media